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FIELD MARKETING MANAGER (NORCAL)

Founded by three brothers in the youngest brother's college dorm room, Kitu Life is now one of the fastest-growing beverage companies in the world. Our consumer packaged coffee products taste great, contain no sugar and have added supplements such as Protein, MCT oil and L-Theanine. We are committed to spreading positive energy with a great culture and only the very best employees who have a strong desire to be part of something truly special should apply.

The Field Marketing Manager provides direction and leadership to local field staff consisting of full time, part-time, and summer interns. Field Marketing Managers develop and implement marketing programs and initiatives to achieve brand and department goals on a local level. Field Marketing Managers support Regional Sales Teams and Distributors connecting local field marketing activity to retail.

Department: Marketing

Reports to: Director of Field Marketing

Core Responsibilities:

Manage and implement Field Marketing Programs and initiative within specified regions

  • Implements strategy
  • Creates local market tactics
  • Responsible for all activity in market

Effectively target activity, source regional brand event partnerships and influences, negotiate terms

  • Sourcing event partnerships
  • Building and maintain relationships
  • Negotiating terms

Connect Field Marketing to retail. Support Regional sales team to achieve business goals

  • Leads brand marketing communication locally
  • Leverage marketing activity with sales
  • POS blitzes and crew drives
  • Local distributor engagement
  • Works directly with local retailers

Recruit, manage, develop full time/part-time & seasonal field staff

  • Recruits and oversees hiring of all field staff.
  • Manage resource seasonality
  • Provides training and onboarding
  • Develops talent for future placement

Provide timely schedule updates, reporting, and ROI evaluations

  • Monthly calendar updates
  • Monthly goal updates
  • Bi-weekly budget reports
  • Bi-weekly activity dashboard reports

Field asset and operational management

  • Fleet management
  • Storage facility management
  • Quality and inventory control on all field assets

Core Competencies:

  • Organizational skills to manage an abundance of activity
  • People leadership skills to manage large group of field staff
  • Field execution skills to output quality brand experiences
  • Problem-solving skills to seek out potential issues and find solutions
  • Personable personality and high energy for relationship building and creating excitement around the brand.

To apply please click here or email your resume to jobs@kitulife.com